Yesterday, I was honored to have an article featured in Peter Bowerman's newsletter - the Well-Fed E-Pub. You can see the current and every issue here. I just received a response to my article on Content Marketing 101 from a writer who is looking to make the plunge into freelance writing. She mentioned that she didn't … Continue reading The Keys to Success in All Content Marketing & Business
Maybe it's the books I'm reading. Maybe it's my close work with great business owners, but one thing I've noticed lately is a core concept for any business, especially in marketing. We have to value our customers. Go out of our way to deliver beyond their expectations. And this starts with our words. Here are … Continue reading Do You Value Your Customers Above All Else?
I have a very big family - nine siblings to be exact. And in this family, if you'd like a favor, you ask nicely. I'm working on a project that requires me to reach out to unknown people. I've received many really nice responses from several bloggers. I've also received some not-so-nice responses. These not-so-nice … Continue reading Being Nice Pays Off
I've written about my little girl before on the Always Communicate Brilliantly blog. And, I have to say, she gives me some of the most brilliant ideas. She likes to wake her dad up in the mornings with an announcement. Yesterday, I got her dressed and told her, "Tell him he needs to get up … Continue reading Toddler Marketing Tales – Deleting the Unnecessary Words
I just overheard the worst sales call of all time. My husband is a financial planner who specializes in helping his clients protect their families, mortgages and provide for final expenses. The caller was a lead generation company that was looking for providers in his working area. He gets these calls on a regular basis, … Continue reading The Worst Sales Call of All Time
I'm getting ready to launch my How to Communicate Brilliantly in a Minute e-newsletter in a week or so. Sign up here. The content will feature a short how-to or tip on how to foster brilliance as a thought leader. The goal is to make it a minute read and link to a more in-depth … Continue reading Launching a Weekly Newsletter