ProPolish: Five Things Pros Do Right with Social Profiles

I just completed a big research project where I looked at hundreds of social media profiles. Want to know what I learned? Pros do five things right with social profiles: Pros fill out theirĀ entire profile and everything is in the right case. LinkedIn profiles almost double as a resume today. So make sure you list … Continue reading ProPolish: Five Things Pros Do Right with Social Profiles

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Why What You Do Matters

I just got off the phone with a potential client and he was thanking me for my help and expertise. We are in a serious negotiation over a potential project and I'm really excited about working with him if we can get everything aligned. The reason I'm excited about the project isn't the money. Yeah, … Continue reading Why What You Do Matters

The Intern Files: Rules All Marketing Communications Should Follow

Cierra Washington, a graduate of Belhaven University, has joined us this summer to learn how to always communicate brilliantly. One of her assignments is to blog about the work she is doing and the lessons she is learning. Today, Cierra blogs on the seven top rules all marketers should know. Good marketing communications always puts … Continue reading The Intern Files: Rules All Marketing Communications Should Follow